With negronis in goblets large enough to be fish bowls, business brokered in bathroom lines, and all the who’s-who of the design industry cram-packed elbow-to-elbow, only one bar consistently draws Salone del Mobile ’s late-night crowd: the legendary Bar Basso. Credited with introducing the aperitif-style cocktail culture to Milan, Bar Basso was founded by Mirko Stocchetto in 1967.
Last week, furniture manufacturer Normann Copenhagen took advantage of the annual Copenhagen design event 3DaysofDesign, held May 23-25, to create a temporary installation transplanting the design industry gathering place to Denmark’s capital city.
To channel Bar Basso’s communal feel, a long lounge environment was laid out with Rope sofas by Hans Hornemann, with red and pink tones found throughout reflecting the similar hues of the original. Bar Basso owner Maurizio Stocchetto was behind the bar, where the original red-and-white neon “Bar Basso” sign was represented in hand-rolled foil and lighting consisted of Balloon pendant lights from the Tivoli collection.
However, the installation “was not about making a copy and more about a certain Normann Copenhagen-Bar Basso feeling,” said Stine Gosvig, Normann Copenhagen’s social media manager—before admitting the head count topped 600 and a reserve stash of gin took an unexpected dent.