Public Bikes Makes Two Wheels Fun Again

Last fall I had the opportunity to go to Copenhagen for the first time, where it feels like bikes outnumber people. Plazas are filled with not just bikes, but beautiful European-style bikes that look glamorous, sturdy, and comfortable. So I was thrilled to learn about my friend Rob Forbes' latest venture (Rob is best known as the founder of Design Within Reach). He recently launched Public Bikes to bring the ease and beauty of European Bikes to a US market (specifically for city riding), not for the aesthetic, but because biking, well, rocks.

For your health, the planet, communities, enjoyment, bikes are hard to beat. Public Bikes does a great job of making biking feel like the coolest, most fashionable, most fun option, even marketing a pair of high heels that are perfectly designed for bike riding. Their "Ten reasons to get on a Public Bike now" range from "You can feel like a kid again in a week" to "Take advantage of Free Shipping through June 7." And in true design-minded form, Rob Forbes proves that God really is in the details, bringing "secret cuteness" to every model and accessory. Check out their full line (all are awesome), and get pedaling this summer!