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Wal-Mart: 29 "Eco-Friendly" Products

November 4, 2008

I’m trying to give Wal-Mart the benefit of the doubt in their quest for widespread sustainability through big-box retail, but I’d love to hear what people think about this: I just went to Walmart.com and entered "Eco" in the "For The Home" section, and came up with 29 items. Not bad, I suppose, as the array includes everything from pillows (above), to towels (below). But here’s how they qualify the towels as "eco:"

"Eco-friendly, 100% pure natural, low-twist cotton towel requires 20% less time in the dryer than regular cotton."

My question to readers: how good is good enough? Is it "half-hearted" or "better than nothing?"

Posted by Emily Pilloton on November 4, 2008 | Comments (1)
Industries: Accessories , Green

November 4, 2008
In response to: Wal-Mart: 29 "Eco-Friendly" Products
TRPiper commented:

I'd call that nothing but green washing.

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