site_header_zone


 
Trending
This Week's 20 Most Loved Design Instagrams
  From lofty and inventive facades such as Spain’s Bilbao ...
Steelcase Names Winning Design for Classroom of the Future
Who better to turn a laser-sharp eye on the constant ...
Crypton Fights Back Against Counterfeiting
Pasture Crypton Signature T Dna Over the past decade, counterfeiting ...
The Secret Lives of 23 Hall of Fame Designers
  Did you know that...? Scroll over the images to ...
Editors' Picks: 84 New Carpets, Rugs and Tiles
  Julia Gentil transforms every host's nightmare—glaring stains on a ...

JOB ZONE

jobseekers:

employers:

 
Weekly Poll
Where is the greatest growth potential for healthcare design in the next 2 years?

    industry_article_detail_left_zone

    Seeyond's First NeoCon Booth: Why This Year?

    Seeyond's first-ever booth at NeoCon on the Mart's 8th floor.

    Seeyond's first-ever booth at NeoCon on the Mart's 8th floor.


    Minneapolis-based Seeyond Architectural Solutions gives it to us straight: “They made us have a booth! It was the rule: if we were going to have a specialty spot like we did last year in the Merchandise Mart's North Lobby, then we had to invest in a smaller booth. That was the NeoCon rule this year,” explains the company’s business development manager Kendra Dare. So the materials and applications innovator decided to capitalize on the opportunity, putting the booth to good use to offer product demos of their parametric design tool. The booth also allowed them to display new finishes and applications in printing that they’re introducing this year.

    The lobby cloud in Cellular Resin, lensed with a stones pattern and comprising 24 boxes of color-changing LEDs.
    The lobby cloud in Cellular Resin, lensed with a stones pattern and comprising 24 boxes of color-changing LEDs.

    Seeyond had three spaces at the Mart: booth 8-4119, the installation on the first floor’s North Lobby, and the s-shaped wall at the Best of NeoCon booth on floor seven. Ideally, next year the company will have their showcase installation and booth workshop right next door to each other rather than on separate floors. But, they’re not complaining:  “My impression is that NeoCon feels energized again this year, and it hasn’t felt like that for years. The industry has been hurting,” says Seeyond’s Chicago sales rep Jim Hanson. “I think people are reenergized about coming to the Mart and seeing stuff again – I can feel it in the elevators! I don’t know what the attendance numbers are, but it has to be huge compared to the years prior.” For an installation video click here, and for product demos click here. Mobile walls in metal composite, facing of solid resin, fluorescent lighting, and digital printing.

    Mobile walls in metal composite, facing of solid resin, fluorescent lighting, and digital printing.

    industry_article_detail_central_zone