Woven Launches Modern Rugs Informed by Ancient Motifs

Welko by Studio Woven. Photography by Rebeca Méndez.


Decades after his father launched Woven Accents, a purveyor of antique rugs, Sam Moradzadeh has rebranded, simply, as Woven. More than a marketing maneuver, the change represents the next stage in the evolution of the company: Its first in-house design effort, Studio Woven, consists of hand-knotted rugs informed by ancient motifs but skewed toward today’s sensibilities. Wool options include Phife, a nod to Morocco; Quest, a maze that references Japanese stitching; Iaon, a textural grid; and Adam, taken from a Turkish mosaic. There are also intriguing fiber mixtures. Welko is an amalgam of hemp, linen, and wool, while circle-in-a-square Won combines silk and Aloo.


> See more from the February 2017 issue of Interior Design



Won by Studio Woven. Photography by Rebeca Méndez.



Won by Studio Woven. Photography by Rebeca Méndez.



Quest and Iaon by Studio Woven. Photography by Rebeca Méndez.


Quest by Studio Woven for Woven. Photography by Rebeca Méndez.



Phife by Studio Woven. Photography by Rebeca Méndez.


Adam by Studio Woven. Photography by Rebeca Méndez.

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