Log In  |  Register          Free Newsletter Subscription
Zibb

Blu Dot Stashes Chairs on New York City Streets

The chairs were free for the taking and Blu Dot fans could follow their journeys in real time at bludot.com/real-good-experiment.

Laurel Petriello -- Interior Design, 11/3/2009

Blu Dot Real Good Chair Experiment

New Yorkers, raise your hand if you’ve been known to do a bit of “curb-mining” now and again. We thought so.

Blu Dot put a spin on the age old city pastime of finding furniture or art on the street and giving it a new home—most often within one’s own abode. To celebrate the one-year anniversary of their first showroom, the furniture manufacturer launched The Real Good Experiment, a curb-mining experiment of their own.

On November 4 and 5, Blu Dot dropped 25 Real Good Chairs around New York City, some even enabled with GPS. The chairs were free for the taking and Blu Dot fans were able to follow their journeys in real time at bludot.com/real-good-experiment. Updates from the field were announced on their Twitter feed at twitter.com/realgoodchair.

The chairs, which have now found permanent homes, are currently being tracked by Blu Dot, who will be interviewing the new owners to be featured in a documentary slated for a December release.

Image courtesy of Blu Dot.

Related Content

Related Content

 

By This Author

Sponsored Links

 
Advertisement

More Content

  • Blogs
  • Photos

Blogs

  • Paul Siskin
    Cindy's Salon

    November 11, 2009
    Brokeback Manor with Laura Bohn & Stephanie Odegard
    I drove to Brokeback Manor this past weekend with Laura Bohn, who is never shy with an opinion (to say the least). I had several items I wanted to ......
    More
  • Paul Siskin
    Cindy's Salon

    November 4, 2009
    Show & Tell Time
    Show & Tell time—finally. First, let’s talk about the front door lighting. Joan and I are in disagreement about which to use. M......
    More
  • View All BlogsRSS

Photos

  • Slash: Paper Under the Knife
    Sculptural and architectural paper-art forms, as well as process, are put on display at New York's Museum of Arts and Design.
    + Read the Article

  • Cooler Than Cool
    From the Magazine:
    It wasn't long after Pinkberry began sprouting all over town that cafés specializing in Asian tart-sweet, frozen dessert pioneered their yogurt chic.
    + Read the Article

  • Wonder Twin Powers
    From the Magazine:
    Twin Bricks might look familiar if you've ever encountered a structural system that Atelier Tekuto developed for stand-alone house Crystal Bricks.
    + Read the Article

Advertisements





Interior Design NEWSLETTERS

Interior Design Designwire
Please read our Privacy Policy
© 2009 Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.
Use of this Web site is subject to its Terms of Use | Privacy Policy
Please visit these other Reed Business sites