Where There's Smoke
Designers are adroit at getting inside a client's head. But what happens when the client is a TV series?
Mark McMenamin -- Interior Design, 3/1/2011 1:24:00 PM
Ever since a project by Poesis appeared in The Luxury Bathroom by Samantha Nestor, she'd been keeping tabs on the firm's progress, even stopping by when married principals Robert Bristow and Pilar Proffitt were working on their latest furniture line for Ralph Pucci International. When Nestor's marketing and events firm, Chrysanthemum Partners, was assembling participants for the Showtime House in New York, she phoned Bristow and Proffitt, who promptly agreed to design a 1,200-square-foot penthouse informed by the suburban drug-dealing intrigue of Showtime's Weeds.
Designers are adroit at getting inside a client's head. But what happens when the client is a TV series? "Weeds opens with shots of cookie-cutter houses on a web of roads, so the graphic motif of the web emerged," Proffitt says. Thin strips of black tape, applied to a wall in the pale purple living area, spun the illusion of mystery. "There had to be a feeling that everything isn't what it seems," Bristow says. Opposite the black-tape web, another wall sported an assortment of "stash boxes" with padlocked walnut doors labeled for "weed," "blow," and other illicit substances. But furniture was strictly on the up-and-up: about half the pieces came from the Ralph Pucci collection.